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Benchmarking in Exports

September 24th, 2018|

A company who wants to enter successfully a new market has to communicate clearly its unique selling points in order to get the attention of potential partners. This cannot be done based on vague estimations, [...]

Exports to Europe

May 15th, 2018|

Markets within Europe may show a high level of saturation, with tough competition and little dynamism and yet, Europe to date still offers significant business opportunities for producing SMEs. While companies embark on their journey [...]

The Export Pitch

April 20th, 2018|

The first communication with potential customers for your exports is a complex process and for sure not a matter of sending just an introductory mail. Major buyers are overwhelmed with mails, calls and meetings [...]

The Asian Giants are shaking

March 16th, 2018|

For many decades know, high-volume producers from Asia seemed to have a clear competitive advantage in "big business" due to their production capacity and their ability for low prices. Recently, this law seems to [...]

Digital tools in export business

March 16th, 2018|

The product range and the characteristics of your products can be a strong competitive advantage for your success in exports. Is this the case? So, how do you present your products to your potential [...]

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